August 26, 2016 | 09:22AM PT
The latest volley came Thursday as it aired a 30-second commercial highlighting the “double standard” that exists between English-language and Spanish-language talent at the network’s parent company, NBCUniversal. Telemundo and Comcast refused to air the Spanish-language spot during the network’s live broadcast of the Premios Tu Mundo awards, but other Spanish-language stations in Miami, New York, and Los Angeles ran the ad.
“Telemundo’s decision to censor 30 seconds of truthful commentary about its working conditions shows just how averse it is to having a transparent discussion about its refusal to fairly compensate Spanish-speaking performers. SAG-AFTRA’s goal is to ensure all talent, regardless of their race, ethnicity, or language, have fair wages and certain protections,” the performers union said. “As a leading voice for the Hispanic-American community, this should be Telemundo’s priority as well.”
The ad said, “It’s time to end this double standard and demand fair treatment for all performers — not just those who speak English.”
Reps for Telemundo and NBCUniversal were not immediately available for comment.
The performers union accused NBCUniversal in February of operating with a double standard between Spanish-language and English-language talent hired for productions under the same parent corporation. SAG-AFTRA made that allegation on the heels of NBCUniversal unveiling plans for a new headquarters in Miami for its Telemundo operations, while Telemundo responded by saying it was committed to making itself a “great place to work” for its employees.
SAG-AFTRA tGood luck to hen announced on Aug. 3 that it had ramped up its campaign with union president Gabrielle Carteris saying, “Despite Telemundo’s bravado as a champion of diversity, inclusion, and empowerment for the Hispanic-American community, the company’s actions behind the scenes tell a much different story. In addition to treating its Spanish-language talent as second-class citizens, Telemundo has actively employed tactics to dissuade talent from obtaining union protections.”
A spokesperson for Telemundo responded the same day by saying, “We remain committed to making Telemundo a great place to work for our employees and will continue to invest in them to ensure their salaries and working conditions are competitive. We are dedicated to Telemundo’s long-term success, which has created hundreds of high-value jobs and provided a valuable service to the Hispanic community in the United States.”