As members continue to be burdened by onerous GSA’s foisted off on them by non-franchised ATA/NATR agents, SAG’s Leadership has decided to take their message to the membership in an outreach presentation to obtain feedback from the membership.
In what some may view as a dog and pony show presentation constructed to elicit a premeditated response, others could perceive as a brilliant ploy to confuse ATA exec director Karen Stuart and the ATA/NATR association of agents.
One of my favorite lines from the presentation may incline skeptical readers to determine that those who supported the ATA/NATR giveaway might have had a hand in writing the current ATA outreach presentations recent revisionist historical perspective:
Oh, just for the record, the initial deal brokered by President Richard Masur gave agents unlimited financial interest. If President Daniels hadn’t stepped in, agents would have been able to have hundred precent financial interest opportunites.
As to those purported protections, they were ballyhooed in the ATA pro referendum statement pushed by CEO Bob, President Melissa, USAN/Restore Respect, and Pisano’s obedient senior staff as:
(Pro Statement for Agent Franchise agreement.)
You think, the same person who had a hand in writing the pro ATA statement, had something to do with writing the ATA outreach presentation?
Anyho’, supposedly, this presentation is being taken on the road to several key areas around the country including Florida, Atlanta, Chicago, and New York, to find out what members in those areas might be willing to concede in order to get agents back to the bargaining table.
Like, for instance, would New York and branch members be willing to give ten percent of their supplemental markets income to agents in order to reach an agreement with them?
What makes this in the minds of some as either a dog and pony show, or brilliant ploy to confuse ATA/NATR leadership, is the fact that those very members that they will be reaching out to, are already giving their agents ten percent of everything they make including residuals on supplemental markets.
Okay, sure, I guess on the surface it may look like a dog & pony show to ask those that already concede something if they would be willing to concede it. The response is pretty well predicable. Sort of like taking an outreach presentation to Campus Frat houses around the country to find out how they feel about beer and big-breasted coeds.
But still there are skeptics, with a conspiratorial nature, who think that the reason President Rosenberg and his USAN supporters want to take the show on the road to the branches, before bringing it to Hollywood, where it will face a tougher audience–is to build momentum, through word of mouth, to soften the expected opposition.
Asking those who already do something, if they would be willing to do it, may on the surface seem illogical. In fact some may say, “But, but that’s crazy, it makes no sense!”
Exactly, and that’s exactly where the brilliance may lie. It will make Karen Stuart and the ATA/NATR think that our leadership is Nuts, Crazy, Bonkers!
They might even begin to fear our leadership crazies. And if we can get them to fear our leadership, they may even be inclined to come back to the table and stop screwing our members.
According to SAG, since CEO Pisano, President Gilbert and the Restore Respect/USAN leadership ignored the will of the membership on the defeated ATA/NATR referendum, and subsequently threw our members to the wolves, 6500 hundred of them have been forced to sign GSA’s.
In the interim, between the referendum and the current outreach presentation, Pisano and gang took a poll of 800 members half of whom had no agents, to see how they felt about the whole agency thingy. Hmmm, and here I thought we had the ultimate feeling out process. A REFERNDUM of a hundred thousand plus members.
In the meantime, ATA/NATR agents are thumbing their noses at SAG, the industry and the laws of the land, as the following story from the Hollywood Reporter will illustrate.
A.L. Miller SW Editor & Chief
Personally, the Ol’ Dog thinks the only way that SAG will get ATA/NATR agents back to the table is not to try and sweeten the pot, so to speak, with goodies they already have without the franchise–but, rather, to threaten to empty it.
As is SAG’s right, through a Supreme Court Decision, our leadership under Doug Allen should inform Karen, and the gang, that the only thing they will be given if they return to the fold (actually the most valuable) is the privilege to represent SAG’s membership.
Without it, they are like a supermarket with no product on the shelves, basically nothing more than an empty structure with no prospects.
SAG should immediately announce that it will give non-franchised agents, the opportunity to rejoin the fold. Then they should be approached ONE agency at a time and given that opportunity. Each agency when approached by SAG would be give the same opportunity to be franchised. Should they refuse then a letter should be sent to their SAG clients telling them that their agency has given up their right to represent SAG members and that they will need to find a new franchised agent.
Let’s say we start with, ah, what the hell Endeavor? How many investors would be standing in line when their clients began to scramble for new agents. Actually the only line would be the one formed by those franchised agents who would like to represent them. (You think that if that happened other ATA/NATR agents might decide that the prudent thing to do would be to get their butts franchised.)
And for those SAG clients that would like to perhaps take even more control over their careers, one of the possible outcomes discussed in that outreach presentation is that actors will be able to become their own agents.
So, let’s say the current hotshot agents give up their right to represent SAG members how long do you think it would take Brad, Tom, Julia, Matt, and other stars to get together and form their own agency?
Will leave you–and our ATA/NATR friends to ponder that one.